The brief
What they asked for, and what we built.
What the client wanted
One mark for a company that both rents property and builds it, readable on a site board at distance and on a letterhead up close, in a single colour so it can be printed cheaply at volume.
- Covers rental and construction in one symbol
- Works in a single colour for signage and stamps
- Room for the legal name as a strapline
What we did
The house is drawn as one continuous outline that turns into a crane arm at the roofline, so property and building share a single stroke. The wordmark stacks so it holds its shape on a narrow site board.
- Single-line house and crane symbol
- Stacked wordmark for narrow formats
- One-colour orange build for signage and print
- Strapline lockup carrying the registered company name
Related
Want the same for your business?
This was a logo design project, part of our design and branding service. Trade businesses usually pair it with local SEO and Google Ads.